
Terms & Conditions
CHERISH TOURS LLC – TERMS & CONDITIONS: Please read the following agreement thoroughly before booking a trip with Cherish Tours LLC. You will receive a separate Liability Waiver and Payment Agreement for signature. However, these Terms & Conditions govern all bookings, purchases, and participation in any travel experience, product, or service offered by Cherish Tours LLC ("Cherish," "we," "us," or "our"). By booking a trip, submitting payment, signing electronically, or participating in a Cherish experience, you agree to be legally bound by these Terms & Conditions
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BOOKING CONTRACT
All bookings are made with Cherish Tours LLC, a Georgia limited liability company ("Cherish”, “Cherish Tours”, “Tour Company,” "we," or "us").
Please read these terms and conditions carefully. When you purchase any product or book any trip with Cherish, you acknowledge that you: i) have read and understand these terms and conditions and any other Cherish policies in effect, and ii) accept and agree to these terms and conditions and other applicable Cherish policies. The terms and conditions set forth below constitute the entire understanding and agreement between you the tour participant (“participant,” “traveler,” “you,” or “I”) and Cherish, with respect to any and all bookings, tours, or transactions made with us and to any and all services, products, and tours organized, arranged, or provided by us (collectively referred to as “trip” herein; “trip” may also be used to refer to only the trip component of our services). If you have confirmed a booking on any Cherish trip or product with more than one traveler named on such booking, you shall be deemed to have accepted these terms and conditions on behalf of all travelers named in the booking.
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1. Booking & Agreement
All Guests are required to review and accept Cherish’s Guest Booking Agreement and these Terms & Conditions prior to participation. Acceptance may be completed electronically and shall be legally binding. Electronic signatures, acknowledgments, and confirmations carry the same legal effect as handwritten signatures.
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2. Eligibility & Exclusivity
Cherish trips are exclusively for the benefit of the paid Guest. No third party may participate in or benefit from any portion of a Cherish trip without prior written approval. Unauthorized participation may result in immediate removal from the trip without refund.
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3. Pricing, Payments & Fees
All prices are quoted per person unless otherwise stated. A non-refundable deposit is required to secure a reservation. Full payment must be received no later than thirty (30) days prior to the trip start date unless otherwise specified.
Cherish is not responsible for fees imposed by banks, credit card companies, or third-party payment processors. All such fees are the responsibility of the Guest.
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Cherish reserves the right to correct pricing errors prior to trip confirmation and to modify or withdraw promotions at its sole discretion.
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4. Accommodations & Itinerary Changes
Cherish reserves the right to modify itineraries, activities, transportation, and accommodations as necessary due to availability, operational needs, safety concerns, or circumstances beyond our control. Any substituted accommodations will be of comparable quality and experience and shall not constitute grounds for refund.
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5. Client-Initiated Cancellations & Refund Policy
All deposits are non-refundable.
90 days or more prior to trip start: Payments beyond the deposit are refundable.
89–60 days prior to trip start: Fifty percent (50%) of payments beyond the deposit are refundable.
Within 60 days of trip start: No refunds will be issued.
No refunds are provided for no-shows, late arrivals, early departures, or unused services. Add-ons, excursions, and supplemental experiences are non-refundable and non-transferable once booked.
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6. Go / No-Go Policy (Minimum Participation)
All Cherish trips require a minimum of six (6) confirmed paying Guests. Trip viability will be assessed no later than ninety (90) days prior to departure. If the minimum threshold is not met, Cherish reserves the right to cancel the trip.
In the event of a Cherish-initiated cancellation under this policy, Guests will be offered either:
A full refund of payments made to Cherish, or
A travel credit equal to the amount paid, applicable toward a future Cherish experience.
Cherish is not responsible for expenses incurred outside of the trip cost, including airfare or independently booked accommodations.
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7. Travel Insurance
Travel insurance is strongly recommended. Cherish provides Guests with the option to purchase travel insurance through its booking platform. If a Guest declines to purchase travel insurance, they expressly assume all risks associated with illness, injury, trip interruption, cancellation, delays, force majeure events, or any circumstance that may prevent participation. Cherish bears no responsibility for losses that could have been covered by travel insurance.
8. Health, COVID-19 & Infectious Disease Disclaimer
Travel involves inherent risks, including exposure to infectious diseases such as COVID-19. Cherish does not guarantee a disease-free environment and shall not be liable for illness, infection, or transmission occurring during travel, including exposure arising from interactions with other Guests, transportation providers, accommodations, local partners, or the general public.
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Guests are strongly encouraged to be vaccinated and/or complete appropriate testing prior to travel. Guests who are not vaccinated may be required to complete a COVID-19 test within seventy-two (72) hours of departure at their own expense. No refunds will be issued if a Guest is unable to travel due to illness or a positive test result.
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9. Claims, Complaints & Resolution
Any concerns, complaints, or issues must be reported promptly during the trip to the assigned Cherish guide or onsite representative. Cherish will make reasonable efforts to address issues in real time. Failure to raise concerns during the trip waives any right to a refund, partial refund, or post-trip compensation.
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10. Attendance & Conduct
Guests are responsible for arriving on time for all scheduled departures and activities. Cherish is not responsible for missed flights, delays, or failure to join the group as scheduled.
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Cherish maintains a zero-tolerance policy for behavior that is disruptive, unsafe, abusive, unlawful, or detrimental to the safety or enjoyment of others. This includes, but is not limited to, harassment, intoxication, violence, refusal to follow guide instructions, or violation of local laws or cultural norms.
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Cherish reserves the absolute right, in its sole discretion, to remove any Guest from a trip to protect the safety and well-being of the group. No refunds, credits, or compensation will be provided in such cases.
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11. Travel Documentation & Entry Requirements
Guests are solely responsible for obtaining and maintaining valid passports, visas, permits, proof of vaccinations, health documentation, and any other required travel documents. Cherish shall not be liable for denied entry, refusal of service, delays, removals, or additional costs resulting from incomplete, incorrect, or expired documentation.
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Any information provided by Cherish regarding travel requirements is offered as a courtesy only and does not constitute a guarantee.
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12. Force Majeure
Cherish shall not be liable for delays, changes, or cancellations caused by events beyond its reasonable control, including but not limited to acts of God, natural disasters, pandemics, government actions, labor disputes, or transportation interruptions.
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13. Assumption of Risk & Release of Liability
Participation in travel involves inherent risks. By booking and participating, Guests voluntarily assume all risks associated with travel and agree to release, waive, indemnify, and hold harmless Cherish Tours LLC, its owners, employees, contractors, affiliates, and partners to the fullest extent permitted by law.
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14. Image Release
Unless otherwise stated in writing prior to departure, Guests grant Cherish a perpetual, royalty-free right to use photographs and video taken during the trip for marketing and promotional purposes.
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15. Governing Law
These Terms & Conditions shall be governed by and construed in accordance with the laws of the State of Georgia.
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16. Severability
If any provision of these Terms & Conditions is found unenforceable, the remaining provisions shall remain in full force and effect.
SUMMARY: Cherish Tours, our Travel Guides, Staff, and Representatives work toward creating a safe environment for all. It is our role and ultimate responsibility to each of our travelers to do all within our control to protect the safety of our travelers during our tours. As such, we reserve the right to ask any participants, local partners, and further people involved with our tours to end tours early or leave a tour to protect the overall safety of travelers.
Please keep a copy for your records.
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Any questions may be directed to info@gocherishtours.com​
